Former St. Louis Rams NFL Player Brandon Williams Turned Entrepreneur:

Brandon Williams Economic Development Corporation teams with Justin Beiber Comic Book to Increase Reading in school programs.

St. Louis, August, 2011 – NFL Player turned Entrepreneur Brandon Williams has teamed with International Comic Book Company, Blue Water, to assist reading skill sets in schools nationwide. The program titled, "Read with Athletes and Celebrities," was conceived by the Brandon Williams Economic Development Corporation research department (BWEDC). BWEDC is a full service economic development corporation with emphasis on job creation. BWEDC partners with corporations, professional athletes, governments, and nonprofits to assist in branding expansion and business growth. Through BWEDC's "Athletes Rebuild America" campaign, strategic partnerships are formed to address the recession through job creation, program enhancement, and access to capital. "We have concluded that children are not dumb, they are simply bored", said Brandon Williams of the partnership. "Our goal is to get kids reading more avidly nationwide by providing a creative outlet such as fully colored comic books about celebrities, athletes, and other influential people such as President Obama that will excite students" said Williams. The concept is enhanced by having role models such as athletes to endorse reading in a contemporary fashion.

BWEDC core partner for the project, Bluewater is a full-service publishing and production company specializing in comic books, graphic novels, and Multimedia outlets. Dedicated to pairing high-quality art with innovative storytelling, Bluewater creates a wide variety of intellectual properties that engage a growing readership and bridge the gap between comic books and the diverse multimedia marketplace. With more titles than ever, including smash hits such as the 10th Muse, VSS and The Legend of Isis. There are lesson plans as well. Bluewater President Darren said he grew to like reading by reading comic books. Providing kids with a role model such as a celebrity who they can look up to will bring a new interest in reading. The "Read with a Celebrity" campaign will have a different featured celebrity each month and the first comic book read will be about teen sensation, Justin Bieber. Kids will compete by reading the comic book and reporting about the comic book to the Brandon Williams Economic Development Corporation. Once the essays are tabulated the winners will be notified about their winnings. This campaign will also go to schools to get their school involved by purchasing books that students find entertaining as well as informative. A portion of the proceeds will go to inner city schools to assist in reading programs.

The Brandon Williams EDC and Bluewater Production Partnership will support schools, library systems, and educators alike by hosting speaking, educational, and hands-on events while providing reading materials that will capture and engage the reader in a literary and visual manner.

Bluewater Productions brings a diverse library of titles and talent to the table. With stories that range from classic myths, science fiction and superheroes to Hollywood legends such as William Shatner, Roger Corman, Ray Harryhausen, Vincent Price and S.E. Hinton, Bluewater is a fresh voice in comic publishing.

Schools are failing nationwide. The Brandon Williams EDC and Bluewater Production Partnership will address these concerns and increase reading not only through comic books but through educational technology. The comic books will be in hard copy as well as available through phone apps. "It is imperative that we make our comic books an easy read and connect them through the latest technology." said Daren. For more information contact please contact Dr. Lance at or visit the Brandon Williams Economic Development Corporation website at .